If you have a web site today you have most likely heard you need to be number one on Google. While many of our clients are number one or on the first page of Google no company can guarantee to make you number one. We know the processes to get you found, whether it’s Google, Yahoo or Bing the right campaign will get your web site on the map.
What is SEO and SEM?
SEO stands for Search Engine Optimization. Essentially it means optimizing your site so that the search engines (Google, Yahoo & Bing) can find your site when the crawl the internet. Crawling is when the search engines send out spiders to search the internet for new content. If the search engines can’t find you, your customers will definitely have problems. When we build your site we strategically build your site with SEO in mind. Not all sites are SEO friendly. If you have a flash site ore all your copy is embedded in photography then your site can’t be crawled by the search engines.
SEM stands for Search Engine Marketing. SEM is a bit more wider field. But in a nut shell it’s things that your do away from your site to drive traffic to your site. Some of the most common forms are Google Adwords, a pay per view program from Google. Conventional advertising such as radio, print or TV. And sometimes Gorilla marketing, a less than traditional type of advertising.
In conclusion if you want your customers to be able to find your site give The Whole Enchilada a call for a free consultation.